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Social Playbook

An AI SaaS product that turns competitor activity and business context into benchmarks, strategy, weekly insights, and a usable content calendar.

Project result

14,200+ posts analyzed across five social platforms

Client buildCompetitor analysisStrategy generationContent planning

14,200+

posts analyzed

25

competitors per account

5

social platforms

Social Playbook product interface
Social Playbook product screen 1
Social Playbook product screen 2
Social Playbook product screen 3

01 / The challenge

Marketing teams were spending hours checking competitors and still lacked a repeatable planning workflow. The product needed to convert raw public activity into useful decisions.

02 / Our approach

We built onboarding, competitor tracking, data ingestion, AI strategy generation, health scores, weekly insights, a seven-day calendar, subscription limits, and billing as one product.

03 / The result

The platform has analyzed more than 14,200 posts across Instagram, LinkedIn, TikTok, Twitter, and Facebook. Accounts can track up to 25 competitors and turn the findings into a structured weekly plan instead of a one-off AI response.

04 / What shipped

01

Business onboarding and competitor data ingestion

02

AI playbooks, benchmarks, weekly insights, and content calendars

03

Plan-based limits, Stripe checkout, billing, settings, and support

Client feedback

Very knowledgeable and quick to find solutions. Always replied in a timely manner and communicated clearly.
AI social strategy SaaS